3R Resources

Prospecting Ideas
164 Ways to Find and Retain New Dancers
Be Flexible, Be Persistent, Try Several Ideas, Smile Smile Smile © 2012 by Jim Langdon
This is a list of recruiting ideas that are divided into eleven categories, and continues to expand. The categories include Target Markets, Retention, Classes, Media, Handouts, Personal Efforts, Club Efforts, and more. Successful recruiting requires a blend of ideas that are likely to be unique for your club and target market. This email address is being protected from spambots. You need JavaScript enabled to view it.

How Clubs Become
Successful and Grow

3R seminar presented by Mike Seastrom
& Hunter Keller, June 15, 2013

How Clubs Become Successful and Grow (.pdf)

Marketing Square Dancing (.pdf)

Maintaining New Dancers (.pdf)

Keeping New & Experienced Dancers (.pdf)

The Timberline Toppers’ Plan Effective Recruiting & Growth
A step by step guideline – your Game Plan
© 2012 by Jim Langdon

A small most-likely-to-fail club in Colorado used the Timberline Toppers' Plan to recruit several classes of 40 and more new dancers to become the largest club in the state. At one time they struggled to get more than one square on the floor. Today, they control their class size to maintain a membership around 120, and continue to be among the largest clubs in the state. Their recruiting campaign lasts about three months, and they have actually asked the club members to stop recruiting during the campaign because they develop too many prospects. They use a step-by-step plan that can be used by any club (mainstream, plus, round, urban, suburban, or rural) to grow and strengthen their club. To obtain your copy of the Timberline Toppers' Plan, simply ask for a copy from This email address is being protected from spambots. You need JavaScript enabled to view it.. Include your name, club name, location, and email.

Additional Resources

Marketing Square Dancing, Square Dance Federation of Minnesota, Inc.

SQUARE DANCING - "A Love & Passion" JERRY JUNCK’S COMMENTSReprinted from the USDA NEWS October – December 1998 (.pdf)

Square Dancing & You Tube By Tom Roper (.pdf)

How To Do Book by the California State Square Dance Council (.pdf)

USDA Publications & Educational Materials

30 Second Commercial2.docx

Sales Training_PROSPECTING ACTIVITIES Sample.docx

Sales Training_PROSPECTING ACTIVITIES_Form.docx

Button Promotion

Here's a tri-fold brochure that Tom Roper created as a hand-out for perspective new dancers. Please feel free to print and share it with others. Happiness is right around your corner... - Click to view / download -

If you know of a good 3R related resources that should be included here, please let the webmaster know by emailing details to This email address is being protected from spambots. You need JavaScript enabled to view it.. Thank You!